Detroit Neighborhood Entrepreneurs Project
Motor City Multipliers
University of Michigan student teams, guided by their faculty, work with your Detroit business for a whole semester on a real challenge: marketing, branding, technology, growth and more. It is free, and you can apply to any class that fits.
How it works
- 1
Take the survey
Sign in, add your business to your profile and fill out the short Motor City Multipliers survey. Our managers read it and reach out to suggest the classes that fit.
- 2
Choose a class and apply
Browse the classes below. Each one says who can apply and what to expect. You don't need an invitation to apply to an open class.
- 3
Interview and match
The faculty member may invite you to an interview, then chooses the businesses that will work with the class.
- 4
Work with students
A student team works with you for the semester and presents a final deliverable, often a presentation.
The classes
Each class works with businesses in its own way. Pick any that fits yours and apply while its applications are open.
Make it count
Tips for a strong application
- TIP 1
Be specific
Vague challenges get vague solutions and make it hard to be selected as a class placement.
- TIP 2
Respond quickly
A 24-hour response shows you're serious.
- TIP 3
Prepare thoroughly
Complete every form before your interview.
- TIP 4
Show curiosity
Faculty love clients who are eager to learn from the data.
- TIP 5
Start with the basics
If your data isn't ready yet, begin with accounting or tech consulting, then come back.
Ready to get started?
Sign in with Google, make sure your business is on your profile, take the survey and apply to a class. Already applied? You can see where your application stands on your profile.
